You can imagine my astonishment when I received an e-mail yesterday, from a prospective Dutch importer asking for samples. Not because they asked for samples, but because they said that they could not find our stand at Prowein this year!
Having invested a fortune in building one of the most dynamic, space-age pavilions ever to be seen at a wine fair, it left me scratching my head…… what exactly do we have to do to get noticed? Brightly lit, and with our logo visible from every conceivable angle, I cannot imagine how anyone could possibly miss us. Maybe the stand was simply too big, and customers were not expecting something so dramatic – I will never know.
Anyway, I would just like to take this opportunity to thank our German design partners, PfallioorGmbH for their patience, and considerable creativity in helping us put together this idea. I am left wondering if we will be able to come up with something better in 12 months time?
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